calm dog coaching
A BRAND THAT sparks connections.
Calm Dog Coaching wanted to re-launch their business in a way that genuinely spoke to their audience and helped them stand out from the competition. Their focus is on the wellbeing of both dogs and their guardians, and they wanted a brand that reflected that balance of empathy and expertise.
I developed a full visual identity and website along with a marketing strategy, helping with a social media launch, email sequences, and overall positioning. The branding balances calm, welcoming tones with clear, confident design, and has been applied across the website, courses, and communications. The result is a brand that feels authentic, premium, and approachable - helping Calm Dog Coaching connect deeply with their clients..
We partnered on:
BRAND & LOGO DESIGN
website design
print design
Social media Design
“Anna is one smart cookie! What she did for me was the stuff of magic; taking my ramblings (of which there were many!) and disjointed creative ideas to design a brand identity I could never have dreamt of. I felt Anna knew my business better than me at one point! Anna’s approach has given me so much confidence in my business as I prepare to relaunch.
Anna provided what I’d describe as an ‘end-to-end’ service. We started with the nub of an idea (my ramblings!) > brand strategy (inc. market research, customer personas, tone of voice) > brand identity (think hand illustrated images, colour palette, font, texture, social media templates) > fully functioning and connected website ready to bring potential customers onto my mailing list, book a call or workshop and even a launch plan!”
Claire Ashcroft - Founder, Calm Dog Coaching
My new brand is a completely unique and personal expression of me that I feel extremely proud of and it motivates me - something I could never have achieved without Anna. Forever grateful that we bumped into each other at a networking event. I feel like I could say so much more! I’ve absolutely loved our time working together.”
Claire Ashcroft - Founder, Calm Dog Coaching
